Privacy Policy

Last Updated: January 2026

Willow View Hexham ("we," "us," "our," or "Company") operates the willowviewhexham.co.uk website. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website.

Please read this Privacy Policy carefully. By accessing and using willowviewhexham.co.uk, you acknowledge that you have read, understood, and agree to be bound by all the provisions of this Privacy Policy.

1. Information We Collect

We may collect information about you in a variety of ways. The information we may collect on the website includes:

• Personal Data: Name, email address, phone number, postal address, and any other information you voluntarily provide through contact forms or account registration.
• Technical Data: IP address, browser type, operating system, referring URL, pages visited, and the time and date of your visits.
• Cookies and Tracking Technologies: Information collected through cookies, web beacons, pixels, and similar tracking technologies (see Cookie Policy section below).
• Usage Data: Information about how you interact with our website, including clicks, scrolls, search queries, and content preferences.
• Device Data: Information about the device you use to access our website, including device identifiers and mobile network information.

2. How We Use Information

We use the information we collect for various purposes, including:

• Analytics and Performance: Understanding how users interact with our website to improve functionality and user experience.
• Affiliate Tracking: Tracking clicks, referrals, and conversions to affiliate casino partners and calculating commission payments.
• Site Improvement: Identifying trends, diagnosing problems, and enhancing our website's content and design.
• Communication: Responding to inquiries, sending newsletters, and providing customer support (with your consent where required).
• Marketing: Delivering targeted content and promotional materials relevant to your interests.
• Compliance: Fulfilling legal obligations, preventing fraud, and maintaining security.

3. Cookie Policy

Our website uses cookies and similar tracking technologies to enhance your experience. We use the following types of cookies:

• Essential Cookies: Required for website functionality, security, and user authentication.
• Analytics Cookies: Used to track user behavior, page views, and engagement metrics through services like Google Analytics.
• Affiliate Cookies: Placed by our affiliate partners (online casinos) to track referrals and conversions.
• Marketing Cookies: Used for targeted advertising and remarketing campaigns.

Cookie Opt-Out Options:

• You can manage cookie preferences through your browser settings to block or delete cookies.
• Most browsers allow you to refuse cookies or alert you when cookies are being sent.
• You can opt-out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.
• Please note that disabling essential cookies may impair website functionality.

4. Third-Party Links

Our website contains links to third-party websites, including online casinos and other affiliate partners. We are not responsible for the privacy practices, content, or security of these external websites. When you click on links to third-party sites, you leave our website and enter their domains.

Important: Each third-party website has its own privacy policy and terms of service. We strongly recommend that you review the privacy policy of any third-party website before providing personal information or engaging in transactions. We do not control, endorse, or assume responsibility for the data handling practices of affiliate casinos or other linked websites.

5. Your Rights

Under UK and GDPR legislation, you have the following rights regarding your personal data:

• Right of Access: Request a copy of the personal data we hold about you.
• Right of Correction: Request that we correct inaccurate or incomplete information.
• Right of Erasure: Request deletion of your personal data (subject to legal obligations).
• Right to Restrict Processing: Request that we limit how we use your personal data.
• Right to Data Portability: Request your data in a structured, commonly used, machine-readable format.
• Right to Object: Object to our processing of your personal data for marketing or other purposes.
• Right to Withdraw Consent: Withdraw consent for data processing at any time.

If you are a resident of the United States or other jurisdictions, you may have additional rights under applicable privacy laws (such as CCPA for California residents). Please contact us to understand your specific rights.

6. Data Retention

We retain personal data for as long as necessary to fulfil the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. Specifically:

• Account Data: Retained while your account is active and for a reasonable period afterward (typically 3 years) for business records.
• Analytics Data: Typically retained for up to 26 months from the date of collection.
• Affiliate Tracking Data: Retained for the duration of our affiliate relationship and for compliance purposes (typically 7 years).
• Cookie Data: Retained according to individual cookie expiration dates (typically 30 days to 2 years).

7. Contact Us

If you have questions about this Privacy Policy, wish to exercise your rights, or have concerns about our data handling practices, please contact us:

Willow View Hexham
Email: [email protected]
Website: willowviewhexham.co.uk

If you are not satisfied with our response to a privacy-related concern, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):

Information Commissioner's Office
Wycliffe House, Water Lane
Wilmslow, Cheshire SK9 5AF
Phone: 0303 123 1113
Website: www.ico.org.uk